Swarovski Octea Sport Ladies’ Watch

While other brands are scaling back and trying to focus on how to stay relevant in these times - Swarovski is taking their beloved crystals and developing their own line of watches, to properly exhibit the beauty - on a timepiece.My initial thought upon seeing the new line of watches from Swarovski was that it looks so familiar... I tried to think of the exact predominantly women's brands that it reminded me of, and then I realized - all of them.

You cannot escape those immediate parallels. The comparisons to the Dior Christal Collection and the Chanel J12 are too clear. But, with changing markets and a severe change in consumer spending, it is adaptations like this - with crystal instead of sapphires or diamonds - that will really help people and brands carry through to the other side of this recession. Give them what they want - compromise a little it - and still get a great product.

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While the line is still in its infancy, Swarovski is already proving how in touch they are with women, fashion, and timepiece trends, by designing various, fashion-forward and classic collections. With that in mind, Swarovski has created a Sports Collection that actually impresses me. I'm usually very critical of Sports Watches for Women - as SO many brands have created such out of touch ones. But even with the expected addition of Crystals here, it works.

Too often Women's Sports Watches are just smaller versions of men's models. Or, a men's model is recreated smaller and with dashes of pink. Because all sporty women like pink... right.... Which is definitely not a fault of Swarovski, but maybe the whole subset? Either way, this new Swarovski Octa Sports Ladies' Watch reflects the consistent trends of women's Sports watches today, in a very moderately priced, yet visually appealing case.

The Swarovski Octea Sports Lady features their beautiful crystals encircling a 39mm case! That's pretty big! It's solid - hefty - stainless steel with crystals... You must be a strong woman to wear this. And an adventurous one at that! With a traditional diver's watch as its inspiration, the Swarovski Octea Sports Ladies' Watch is complete with rotating bezel, to keep track of your dive, and a very easy to read date indicator.


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